CELH

Celsius: "Fully Optimized"?

Note: Here are the links to prior TSOH research on CELH and MNST

Dec 2, 2024 •

The Science of Hitting

Boston (Beyond) Beer

"A noticeably, dramatically, almost shockingly different beer."

Oct 14, 2024 •

The Science of Hitting

"Competition Has Never Been Greater"

An update on Monster (MNST) and Celsius (CELH)

Sep 2, 2024 •

The Science of Hitting

Monster: A Beast Unleashed

Energy drinks and ~200,000% stock price appreciation

Apr 15, 2024 •

The Science of Hitting

Celsius: The Rise Of A Billion Dollar Brand

“The energy drink category is now a three-team race.”

Apr 8, 2024 •

The Science of Hitting

#nojs-banner { position: fixed; bottom: 0; left: 0; padding: 16px 16px 16px 32px; width: 100%; box-sizing: border-box; background: red; color: white; font-family: -apple-system, "Segoe UI", Roboto, Helvetica, Arial, sans-serif, "Apple Color Emoji", "Segoe UI Emoji", "Segoe UI Symbol"; font-size: 13px; line-height: 13px; } #nojs-banner a { color: inherit; text-decoration: underline; } This site requires JavaScript to run correctly. Please turn on JavaScript or unblock scripts